
{"id":4683,"date":"2016-09-01T11:17:43","date_gmt":"2016-09-01T09:17:43","guid":{"rendered":"https:\/\/pluscommunication.eu\/?p=4683"},"modified":"2016-09-01T11:25:24","modified_gmt":"2016-09-01T09:25:24","slug":"studiu-de-impact-asociatia-salveaza-o-inima-august-2016","status":"publish","type":"post","link":"https:\/\/pluscommunication.eu\/en\/studiu-de-impact-asociatia-salveaza-o-inima-august-2016\/","title":{"rendered":"Studiu de impact &#8211; Asociatia &#8220;Salveaza o inima&#8221; &#8211; august 2016"},"content":{"rendered":"<p style=\"text-align: justify;\">Va prezentam rezumatul campaniilor umanitare din luna AUGUST\u00a02016, organizate de\u00a0<a href=\"http:\/\/www.salveazaoinima.ro\">Asociatia &#8220;Salveaza o inima&#8221;<\/a>\u00a0si\u00a0Agentia de PR <a href=\"http:\/\/www.pluscommunication.eu\">Plus Communication<\/a>:<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/pluscommunication.eu\/studiu-de-impact-asociatia-salveaza-o-inima-august-2016\/august-2016\/\" rel=\"attachment wp-att-4684\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4684\" src=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/august-2016.png\" alt=\"august-2016\" width=\"1468\" height=\"860\" srcset=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/august-2016.png 1468w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/august-2016-600x351.png 600w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/august-2016-300x176.png 300w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/august-2016-768x450.png 768w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/august-2016-1024x600.png 1024w\" sizes=\"auto, (max-width: 1468px) 100vw, 1468px\" \/><\/a><\/p>\n<ul style=\"text-align: justify;\">\n<li><strong>78.773\u00a0Euro<\/strong> &#8211; stransi din donatii prin SMS, din sponsorizarile firmelor si pe platforma, in luna august\u00a02016;<\/li>\n<li><strong>22.428\u00a0vizitatori unici<\/strong> pe website-ul <a href=\"http:\/\/www.salveazaoinima.ro\">www.salveazaoinima.ro<\/a>, <strong>39.439<\/strong>\u00a0sesiuni, <strong>73.322<\/strong>\u00a0afisari de pagina, <strong>47,9%<\/strong> dintre vizitatori s-au intors pe pagina;<\/li>\n<li>conversia Euro\/vizitatori &#8211; <strong>3,51\u00a0Euro\/vizitator<\/strong> (mult peste media generala &#8211; 1,40 Euro\/vizitator), rata de conversie Euro\/donatie &#8211; <strong>12,98 Euro\/donatie, <\/strong>rata de conversie donatie\/vizitatori unici = <strong>27,06% <\/strong>(peste media generala &#8211; 16,13%);<\/li>\n<li><strong>397\u00a0de donatori noi in august\u00a02016<\/strong> fata de totalul de 1555\u00a0de persoane care au donat pe platforma in august\u00a02016, reprezentand un procent de <strong>25,53%.<\/strong><\/li>\n<li><strong>281 de mentiuni<\/strong> in mass-media si social media, impact estimativ de <strong>1.785.000 de vizualizari &#8211;\u00a0 <i>infor<\/i><i>matii extrase din <\/i><i><a href=\"http:\/\/www.zelist.ro\/monitor\/\">Zelist Monitor &#8211; standardul de facto de monitorizare social media din Romania<\/a><\/i><\/strong><\/li>\n<li><strong>98.480 fani<\/strong> &#8211; la sfarsitul lunii august 2016, media impactului, pe <strong>pagina de Facebook, este de 116.507\u00a0persoane care au vazut activitatea &#8220;Salveaza o inima&#8221; intr-o zi<\/strong>, <strong>iar media interactiunilor a fost de: 4.484\u00a0reactii pe zi (like, love, cry etc.), 183 de comentarii pe zi si 1.676 share-uri pe zi.<\/strong><\/li>\n<li><strong>campanii deschise pe <a href=\"http:\/\/www.salveazaoinima.ro\">www.salveazaoinima.ro<\/a>\u00a0in august\u00a02016: Eduard Topliceanu, Arsenie Mocanu, Simona Mitronici, Irina Olaru, Emi Petrovici, Razvan Boanca.<\/strong><\/li>\n<li><strong>cazuri finalizate in luna august\u00a02016: Irina Olaru, Emi Petrovici, Razvan Boanca, Karina Copoiu, Emanuel Dobre.<\/strong><\/li>\n<\/ul>\n<div id='gallery-2' class='gallery galleryid-4683 gallery-columns-2 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/website-august-2016.png'><img loading=\"lazy\" decoding=\"async\" width=\"1083\" height=\"559\" src=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/website-august-2016.png\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-2-4689\" srcset=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/website-august-2016.png 1083w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/website-august-2016-600x310.png 600w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/website-august-2016-300x155.png 300w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/website-august-2016-768x396.png 768w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/website-august-2016-1024x529.png 1024w\" sizes=\"auto, (max-width: 1083px) 100vw, 1083px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-4689'>\n\t\t\t\tMonitorizare website &#8211; august 2016\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/zelist-august-2016.png'><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/zelist-august-2016.png\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-2-4690\" srcset=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/zelist-august-2016.png 1200w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/zelist-august-2016-600x400.png 600w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/zelist-august-2016-300x200.png 300w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/zelist-august-2016-768x512.png 768w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/zelist-august-2016-1024x683.png 1024w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-4690'>\n\t\t\t\tAparitii in mass-media si social media &#8211; august 2016\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/impact-august-2016.png'><img loading=\"lazy\" decoding=\"async\" width=\"655\" height=\"227\" src=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/impact-august-2016.png\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-2-4687\" srcset=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/impact-august-2016.png 655w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/impact-august-2016-600x208.png 600w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/impact-august-2016-300x104.png 300w\" sizes=\"auto, (max-width: 655px) 100vw, 655px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-4687'>\n\t\t\t\tImpact Facebook &#8211; august 2016\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/interactiuni-august-2016.png'><img loading=\"lazy\" decoding=\"async\" width=\"657\" height=\"327\" src=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/interactiuni-august-2016.png\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-2-4688\" srcset=\"https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/interactiuni-august-2016.png 657w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/interactiuni-august-2016-600x299.png 600w, https:\/\/pluscommunication.eu\/wp-content\/uploads\/2016\/09\/interactiuni-august-2016-300x149.png 300w\" sizes=\"auto, (max-width: 657px) 100vw, 657px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-4688'>\n\t\t\t\tInteractiuni Facebook &#8211; august 2016\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>Va multumim pentru sprijinul pe care ni-l acordati!<\/p>\n<p>Vlad Placinta, presedintele Asociatiei <a href=\"http:\/\/www.salveazaoinima.ro\">&#8220;Salveaza o inima&#8221;<\/a><\/p>\n<p>Dr. Tanase Tasente, directorul general al Agentie de PR <a href=\"http:\/\/www.pluscommunication.eu\">Plus Communication<\/a>","protected":false},"excerpt":{"rendered":"<p>Va prezentam rezumatul campaniilor umanitare din luna AUGUST\u00a02016, organizate de\u00a0Asociatia &#8220;Salveaza o inima&#8221;\u00a0si\u00a0Agentia de PR Plus Communication: 78.773\u00a0Euro &#8211; stransi din donatii prin SMS, din sponsorizarile firmelor si pe platforma, in luna august\u00a02016; 22.428\u00a0vizitatori unici [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4684,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicate-de-presa"],"acf":[],"_links":{"self":[{"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/posts\/4683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/comments?post=4683"}],"version-history":[{"count":0,"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/posts\/4683\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/media\/4684"}],"wp:attachment":[{"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/media?parent=4683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/categories?post=4683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pluscommunication.eu\/en\/wp-json\/wp\/v2\/tags?post=4683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}